In today’s political environment, attacks have become the hallmark of campaigning. From one perspective, it’s an unfortunate thing, because voters often can’t see through the finger-pointing and mud-slinging to get a good read on the issues that actually matter. From another perspective, voting is so often based on emotion, and there’s no more powerful way […]
Canvassing is the time-honored tradition of going door-to-door through the neighborhoods in your community in an attempt to connect directly with voters.
Let’s face it. We all have too many meetings. If you’re in any kind of professional role, you sit through a massive amount of meetings. And how many of them are well-run? How many of them reach an objective, and provide takeaway actions and follow-up steps? Probably not many.
Imagine you put your blood, sweat and tears into running your campaign and learn Election Night that you’ve lost by a margin of votes you can count on your fingers. It’s a candidates’ nightmare – and it happens. More often than you might realize.
The 2018 elections are barely over – in fact in some states the campaign filings from the recent elections aren’t even due yet! But local candidates all across the country already have their sights set on 2019, no matter whether their races are in March, May, August or November.
