That’s how it starts, isn’t it? At some point in your life, you’re in a family discussion at some holiday party and everyone’s emotionally spouting off on a random political topic, when suddenly you find yourself as the voice of reason. “Here’s what needs to happen”- you might say, and suddenly you have everyone’s attention. […]
It’s a bit of irony that, while at The Campaign Coach we spend the majority of our time counseling local candidates operating on a shoestring budget, the most recent race we worked on was a behemoth New York State Senate race where the campaigns and third parties spent a whopping $2.8 million on a seat […]
For a variety of reasons, local elections around the country happen at all different times of year. While most take place in November, cities, towns, villages and school boards hold their elections in March, May or August sometimes in different states and regions. Which means that the first thing you need to know when you’re […]
We’re political consultants, so we don’t want to diminish the importance of bringing consultant expertise onto your campaign early in the process. However, being consultants, we also know that there’s a big disconnect between local political campaigns and professional help – local candidates who need the help most very often don’t have the resources to […]
Face it, people do not like politicians. Voter turnout in 2015 was the lowest it has been across the country in 70 years. If you’re running for office, you can run all the ads you want that say, “I’m not a politician,” but guess what: You’re a politician. Especially in the eyes of a voter. […]
